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Last Updated on June 8, 2023

If you’re tuned into the latest in digital customer service, you have probably asked yourself at some point: What is a Facebook Messenger ChatBot? With over 2.9 billion monthly active users, Facebook is one of the largest social media platforms. Hence, it is best to engage your potential customers on this platform. 

But what if your customer asks a question on your Facebook page and you are not there to answer? This could negatively impact customer experience and sometimes be seen as poor customer service. This is where a Facebook Messenger ChatBot comes into the picture. 

But what are ChatBots in Facebook Messenger, and what are their uses? Let us take you through the answers to these questions in this brief article. 

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What Is Facebook Messenger ChatBot?

A Facebook Messenger ChatBot, or ChatBot Messenger, is a sophisticated software program designed to seamlessly integrate with a Facebook business page and interact with users through natural language conversations (NLP) within the Messenger app. NLP helps AI tools understand human language.

With the help of NLP, these AI ChatBots are programmed to understand and respond to user queries, provide information, and execute specific tasks, all while mimicking human-like conversation patterns.

However, the capabilities of Facebook Messenger bots go far beyond mere text-based conversations. For instance, businesses can integrate a variety of templates and multimedia elements such as images, videos, interactive buttons, and FAQ features with the help of the Bots. This can offer your clientele a rich and engaging user experience.

If you want, they can also gather user data, analyze preferences, and provide personalized recommendations. All such data can offer many benefits to businesses seeking to enhance customer interactions and streamline their operations.

What Are the Uses of ChatBot Messenger?

Facebook’s ChatBot Messenger can have a wide array of applications. Listed below are some of the potential uses of ChatBot Messenger.

Customer Support

Lead Generation

E-commerce Assistance

Booking and Reservations

Content Delivery

Surveys and Feedback

Virtual Assistants

Language Learning

Entertainment and Gaming

Internal Communication

How Do You Build a ChatBot for Facebook Messenger?

Due to the growing demand for chatbots, many platforms allow you to build them with simple drag and drop, making it easier than ever to set up a great customer service system using artificial intelligence. You can use high-end ChatBot-building platforms like IBM Watson Assistant or Dialogflow ChatBot if you have a large enough budget.

However, some free platforms allow you to build a ChatBot without spending money. For instance, you can use platforms like HubSpot or the Microsoft Bot Framework.

Once the ChatBot is ready, simply integrate it with Facebook Messenger and start your journey to improve customer experience.


A Facebook Messenger ChatBot can have so many integrations into your existing customer service strategy. Whether you are a business or a simple eCommerce retailer, you can enrich customer experience and engage with them on Facebook through the automation of communication features with the help of a Facebook ChatBot.

You're reading What Is A Facebook Messenger Chatbot?

How To Build A Free Facebook Messenger Chatbot For Lead Generation

All signs point to chatbots as a win for marketing and customer service.

Stats say that consumers like using chatbots:

95 percent of consumers think chatbots benefit customer service.

57 percent of consumers like the instant service of chatbots.

47 percent of consumers would buy something using a chatbot.

That’s why 80 percent of businesses plan to have a chatbot by 2023.

Chatbots are a cost-efficient way to scale lead gen and marketing automations.

So are you ready to build your own chatbot yet?

Facebook Messenger chatbots can help your business by:

Acting as a highly engaging top-funnel marketing channel.

Blasting content (like an email blast but in chat).

Doing quick surveys.

Doing webinar signups.

Collecting new lead info (like lead forms in chat).

Supporting sales through integrated customer relationship management.

Sending event and appointment reminders.

Simplifying customer service.

Giving directions.

Scheduling appointments.

Automating on-site chat.

Answering common questions.

Routing users to an agent.

And a lot more.

Great! But do you need a developer to code your chatbot?

Thankfully, nope! It’s totally under a marketer’s control.

It’s easy to build a chatbot with a visual chatbot editor.

I’ll show you how to build your first bot in five minutes.

See the bot we’ll build together here.

This Facebook Messenger chatbot is an interactive game you can play in Messenger.

It shows how images and GIFs look, how buttons work, and I’ll show you how it saves user preferences to customer profiles to enable follow-up messaging.

Your own chatbots won’t be games – although they could be!

Your chatbots will likely be for lead gen and lead qualification using forms and questions that save user data to customer profiles and allow for follow-up messaging.

I created this example game chatbot using this free chatbot builder in five minutes. (Full disclosure: I work for MobileMonkey.)

Here’s how to build a chatbot in four steps:

Use the chatbot builder to create pages.

Add content to pages with widgets.

Add keyword triggers that will deliver pages to users.

Test it out.

Step 1: Use the Chatbot Builder

We created a “Monkey or Unicorn Game” group to house all the pages of this chatbot.

The group is a folder that holds all the messages for a chatbot topic, and the messages within are contained in pages.

Each page represents a message the chatbot will deliver. We named our first page “Game Intro”:

Step 2: Add Content to the Page with Widgets

Now for the fun part: adding widgets to each page.

You can include just about any kind of content on the page, including images, native video, image galleries, email notifications, questions, forms, image galleries, attachments, and GIFs:

We’re going to use my favorite widget because it’s easy for the user to interact with and it saves an attribute to their customer profile: Quick Question.

Here’s the first question: “Wanna play Monkey or Unicorn? Pick a door, any door… 🔑”

The Quick Question widget shows up in Messenger chat with answers that are interactive buttons. You can do this with the Form widget as well.

Quick Question and Form widgets automatically set an attribute to the user’s customer profile.

Here, everyone who answers gets a value for the attribute “gamebot” saved to their profile.

This has awesome use cases for creating real-life audiences for follow-up marketing like:

Audience segment based on product or service of interest.

Audience segment based on budget.

Audience segment based on offer or download.

Audience segment based on survey responses.

Audience segment of blog subscriber opt-ins.

Quick sidebar on the benefits of buttons in Messenger marketing —

Response buttons for the user are ideal because buttons:

Can link to both website pages and chat pages

Have practically zero conversion friction

And are user-friendly, especially on a mobile device.

With the Quick Question in place, we set up multiple choice answers. We made each answer a door, which will lead you to either a unicorn or a monkey.

Each door is connected to a page that contains of GIF widget revealing monkey and unicorn GIFs.

Adding a GIF to a page is super simple — just start typing what you’re looking for and you’ll get options from chúng tôi Choose your GIF and add it to your page:

Because our game can be played again and again, we added a “Play Again” button that connects back to the Game Intro page.

A drop-down selector lets you pick the associated page for any multiple choice button:

With that, your chatbot is in ready to go.

Next, we can add triggers that allow users to find the chatbot.

Step 3: Add Keyword Triggers to Serve the Bot

Triggers are Q&A pairs.

If a user asks “what are the directions”, then you can set up a keyword trigger on “directions” so your chatbot answers with a map of your location.

We recommend setting up triggers for a business’s FAQs, like “hours,” “appointment,” or “pricing.”

For our game, we set a trigger for the word “game” to bring up the Monkey vs. Unicorn Game:

You manage all your triggers in the Q&A section of MobileMonkey:

In here you can see frequently asked questions without assigned responses — in other words, opportunities to answer those questions.

Here are practical chatbot triggers everyone should probably have:

“Hello,” “hi” and “hey” triggers a “how can I help you” menu chatbot.

B2C businesses can set triggers for popular products and service categories, linked to gallery showcases.

B2B businesses will want “appointment,” “schedule” and “demo” linked to a calendar integration.

“Human” and “help” triggers a message to customer service to contact the user.

“Stop” and “unsubscribe” are system triggers; they’ll automatically launch the unsubscribe dialog if someone types them to the bot.

Step 4: Test Drive the Chatbot

Test the chatbot by interacting with it in Facebook Messenger, just to make sure everything is flowing and working properly.

You can either trigger the bot by typing your keyword into Messenger or use the “Send to me button” in the chatbot builder:

And with the working bot tested, we’re done!

Just be sure to follow Facebook Messenger marketing best practices for any chatbot you build.

Build Your First Chatbot

There are so many creative ways to interact with your audience via a chatbot.

From setting up test drives, booking makeovers, getting webinar sign-ups, sending daily inspirational quotes and answering FAQs, and ways chatbots can help you are endless.

More Facebook Messenger Marketing Resources:

Image Credits

All screenshots taken by author, July 2023

What Is Messenger Rooms And Why Should You Care?

Facebook has now launched its own video conferencing app and has knighted it as the “Messenger Rooms” to go serve its large base of faithful users that also comprise of Instagram and WhatsApp. While it might sound like its new and next big gig to the uninitiated, it is a being labeled as a marriage between Zoom and Houseparty.

Not only does Messenger Rooms have Zoom’s unique features, it has also stepped it up by evading the footsteps that led Zoom straight into controversy. We do know now whose empire is really at stake.

What is Messenger Rooms?

Messenger Rooms is a tool to start and share virtual meetings with upto 50 people. Hosts can either lock their virtual rooms or keep it open to allow friends to join a meeting whenever they want. The rooms also allow hosts to remove participants in case of illicit behavior and also report such instances.

A plus point which will attract many Zoom users to Messenger Rooms is that there is no time limit for your video conferences. Facebook’s blog post that announced the release of Messenger Rooms said that “spending time with each other should be spontaneous, not strained.”

Here, it spitefully takes a dig at Zoom’s 40 minute time constraint that was meant for its free users and says, well, their users deserve time, a lot of it.

How Rooms work?

You can create and share a room on Facebook through Groups, News Feed and Events. After creating a room, you must invite users to join the room, who can join the room even without a Facebook account.

You can then choose to lock the room or keep it open, in which case, anyone with the link will be able to join. If your friends have created rooms that are open to you, you will find them on the top of your own News Feed.

Facebook asserts that Messenger Rooms is not end-to-end encrypted as it is difficult to do so with video chats with multiple users. It claims however that the content shared through Rooms is encrypted which will make it difficult for hackers to access the shared link.

This is another shot at Zoom’s privacy blunder when the app had once falsely claimed that the content shared therein was end-to-end encrypted. Let’s hope that Rooms’ claims are not received as an open challenge that will hurl it off the driver’s seat of the approaching quarantine bandwagon before it can get on it.

How to get Messenger Rooms?

Facebook doesn’t require invitees to have a Facebook account or to download an additional app to participate in Messenger Rooms. The only requirement to access the room is the link shared by the host.

If you have to create a room however, you must do it through Facebook Groups, News Feed, or Events.  Messenger Rooms will go live this week and based on the country you live in, it will take a couple of weeks before it reaches you.

RELATED: How to create a room and invite friends in Messenger Rooms

How many people can use Messenger Rooms?

Messenger Rooms allows multiple users to chat at a time. Upto 50 participants can video chat together in Rooms which is less than Zoom’s 100 people cap, but still more than Facetime’s 32 people cap.

People can access Messenger Rooms through their phones or computers and make unlimited video calls to their friends and families.

RELATED: Call duration and participants limit on Zoom, Google Duo, Google Meet, and other apps

How is Rooms a Zoom rip-off?

The launch of Messenger Rooms has come at a time when the use of the Zoom app is surging. This has led to claims that it is an exact copy of the latter. Messenger Rooms appears to be an offshoot of Zoom because of the exact replication of certain Zoom features like the video chat made accessible via a shareable link and its multiple participant features.

It has also replaced Zoom’s “Touch Up My Appearance” feature with its own 14 ambient lighting feature that does the deed. Its 360-degree background feature is definitely more catchy than Zoom’s preloaded virtual backgrounds.

Facebook has further carefully screened Zoom’s mistakes in the field and has made improvisations to its security and privacy features. In Messenger Rooms, the host can control the accessibility and visibility of the room by the additional “lock room” feature.

RELATED: Zoom vs Messenger Rooms

This evades the sort of Zoombombing invasion that its nemesis had to suffer. Unlike Zoom’s work centered reputation, Messenger Rooms is tailored for casual video chatting with family and friends. Facebook’s blog asserts that they are “announcing features across our (their) products that make video chat and live video easier and more natural.”

It is developing a more casual and social brand than Zoom, where one celebrates birthdays, joins book clubs or plays group games.

What new and exclusive features Messenger Rooms comes with?

In addition to Messenger’s existing AR-powered features like the bunny ears, Rooms is treating its consumers with AI-powered features like mood lighting and 360-degree backgrounds like Space Cats, Lake Forest, Raining Donuts, Black Hole, Chic Apartment, Ball Pit and Sunset Beach to offer immersive experiences that show off its fun side.

This means that you can hold up your phone and the background will persist while you move along the room. As the host will be able to lock rooms and manage room visibility, this will allow people to video call freely. Facebook also said that they would add 14 additional camera filters to Messenger Rooms.

As Zoom continues to climb upwards of 300 million users, Facebook has claimed that it will add the “Rooms” feature to Whatsapp, Portal, and Instagram Direct. Facebook has already set out to claim fallen empires through Messenger Rooms, its knight in AI armor. It is interesting now to see how Zoom fares through this attack and what does it do to combat the impact of Messenger Rooms by Facebook.

How To Play Games On Facebook Messenger

Over the last few years, Facebook has struggled to find a home for its gaming feature. The social media games were once found in the Facebook Messenger app, but can now only be accessed via the Facebook app itself.

In this article, we’ll explain how you can play games on Facebook and what kinds of games are available.

Table of Contents

Can You Play Games on Facebook Messenger?

Facebook Messenger games used to be accessible via a game controller icon hidden inside chats in the Facebook messaging app. These games could be played as embedded apps or via video calls in Messenger Rooms.

In the latest version, games are found via the Facebook website or Facebook app (rather than the Facebook Messenger app). This is true for both iPhone and Android users. If a multiplayer game is started, you’ll be able to send an invite to another player via Messenger, but the game has to be initiated from the Facebook app.

What Games Can You Play on Facebook?

The number of Facebook instant games has risen exponentially over the last few years. Starting with a humble 17 games, there are now hundreds of single and multiplayer games available to play.

Here are some of the best games:

EverWing – A scrolling shooter game using dragon sidekicks to fight against monsters.

8 Ball Pool – A virtual billiards game that you can play with friends.

Candy Crush Saga – A version of Candy Crush that is playable on Facebook.

FarmVille 2 – A remake of the famous FarmVille game, playable on Facebook or as a standalone app.

Note: Unfortunately, some of the popular games that used to be available no longer are, including Space Invaders, Pac-Man, and Galaga.

How to Play Games on Messenger

To play games in the Facebook app:

Download the



Facebook Messenger

apps. These can be found in the Google Play Store if you use an Android device, or the App Store if you use an Apple iOS device like an iPhone or iPad.

On the Facebook app, log in to your Facebook account.

On the home page, tap the icon made of nine squares in the top-right corner of the screen.

Under “All shortcuts”, tap



Choose the game you would like to play. If it’s a multiplayer game, you can send an invite via Messenger for another person to have their turn. They will receive a notification informing them of your invite that they can use to access the game.

How to Play Games on the Facebook Website

To play games on the Facebook website:



in your web browser and log in to your account.

Select the game you want to play. As above, you can send invites via Facebook messenger for multiplayer games, or play alone if you wish.

Gaming Has Never Been Easier

If you’re looking for something to do on your lunch break or you just want an excuse to message someone you haven’t spoken to in a while, why not try Facebook’s instant games? Hopefully, with this tutorial, you can get your Messenger gaming up and running again.

What Is Snapchat My Ai Chatbot & How To Use It

The world is switching to Artificial Intelligence-powered (AI-powered) tools, and so are social media apps like Snapchat.

Yeah, you heard it right!

Snapchat, the popular photo messaging app, is set to launch its new My AI chatbot supported by Open AI’s ChatGPT. It is worth noting that Snapchat is the first social media platform to integrate an AI-powered chatbot for its users.

According to the reports, Snapchat will initially roll out My AI for Snapchat+ members in the United States. Keep reading to learn more about My AI.

What is Snapchat ‘My AI’ Chatbot Powered with ChatGPT:

My AI is Snapchat’s new experimental feature for Snapchat+ members. The feature is powered by artificial intelligence and acts as a companion while chatting with friends. Snap announced the launch of My AI in a recent blog post exclusively for its US-based Snapchat+ members.

The Chatbot can suggest gifts for your BFF, assist in planning trips, write poems, and even give dinner suggestions. The Chatbot is trained to have fun conversations in polite language, not including words that trigger violence or sexually explicit content. You can talk to My AI like a friend and share your likes and dislikes.

For a personalized experience, users can give My AI a custom name and add a personalized background.

How Does Snapchat ‘My AI’ Chatbot: Work

Snapchat My AI is a mobile-friendly chatbot that answers the user’s questions within the app. The feature acts as a companion while using the app. It provides suggestions or responds to your questions as ChatGPT does. My AI doesn’t support essays, so you may not get answers related to that using this feature.

Nevertheless, the app responds to your messages with artificial intelligence, and you can consider it as another hangout friend on Snapchat. It provides answers to various questions as you chat with your friends. However, since it’s a new feature, Snap suggests users not rely entirely on My AI.

Snap agrees that My AI is prone to errors, so the company has also requested that users provide feedback. Again, the best way to make this feature useful and relevant to users is by interacting with it consistently. The more you interact with My AI, the better responses you get!

How to Use Snapchat ‘My AI’ Chatbot

Snapchat My AI chatbot is exclusively available to Snapchat Plus members. So, you’ll see My AI on your device only if you are a Snapchat+ member. The feature will appear automatically in your chat feed. You can use My AI by swiping right from the Camera tab.

Alternatively, if you don’t have a Snapchat+ subscription, you can purchase it at $3.99 per month. The app allows users to access premium features via its one-week free trial.

Note that the company has released My AI for United States users. So, Snapchatters from other countries will have to wait until the feature is released in their countries.

How to Remove Snapchat ‘My AI’ From Your Chat Feed

If you are not interested in the My AI feature, you can disable it and remove it from your chat feed. Snapchat allows you to clear My AI conversations and remove My AI entirely from your chat feed. Here is how you can remove My AI from your chat feed:

Select Clear Conversations and hit the “X” button to disable My AI from your feed.

Related Posts

Frequently Asked Questions

Does the Snapchat AI Chatbot Store Conversations?

Yes, Snapchat AI stores conversations. The conversations remain in the feed until you delete them. However, if you are concerned about your data privacy, you can remove My AI from Snapchat using the steps mentioned above. This will delete your conversations and remove My AI.

What Other Data Can It Access?

Conclusion – Snapchat’s My AI Chatbot

Snapchat’s My AI Chatbot is the latest feature of Snapchat. The feature has several pros and cons, but overall, My AI will improve the user’s experience on Snapchat. If you are a Snapchat+ user in the US, you can enjoy using this feature immediately. You can also provide your feedback to help Snapchat improve My AI.

Users from countries other than the US must wait until Snapchat rolls out this feature for other countries.

The Ultimate Guide To Gdpr & Facebook Messenger Marketing

When you venture into new territory you start by learning the basics. When it comes to Facebook Messenger marketing – it’s all new territory.

Add to that the changes that went into effect in May, care of the European Union’s General Data Protection Regulation (GDPR).

GDPR outlines rules that you follow to ensure you remain compliant or face fines that start at €10 million.

So consider this your go-to guide for Facebook Messenger marketing and GDPR issues.

After we review the rules of the road, we’ll take a little test drive.

I’ll show you how to unlock powerful new marketing achievements with Facebook Messenger marketing while remaining fully GDPR compliant.

The Basics of the General Data Protection Regulation in the European Union

Let’s start with a quick review of the basics of the GDPR and the rules for marketing through Facebook Messenger.

This ensures you can stay on the right side of the law and that you don’t violate any Facebook requirements.

There’s a lot of information covering the details of the GDPR, some of it easier to digest than others.

Luckily, the basic concept is fairly simple.

To meet the new standards, your communications must be:




This means you are required to obtain consent to receive messages using an opt-in model.

It also means that you’re agreeing to keep all customer personally identifiable information safe.

And, super important: you have to be able to honor all requests to have customer data removed.

A good Facebook Messenger marketing platform will have all the above functionality built in.

The GDPR applies to every citizen in the EU, regardless of where your business is based.

If you do business in the EU or have personal information about EU citizens, then these rules apply to you.

If a little more background on GDPR would be helpful, check out my top picks for helpful GDPR guidance:

Facebook Messenger Rules for GDPR Compliance

Facebook also sets rules and issues guidelines that apply to Messenger marketing.

So keeping them in mind is crucial if you want to make the most of the platform without getting in trouble with the social media giant.

Here are four Messenger marketing rules you must follow:

1. Get User Opt-In

As Facebook has said, you must give people control over the messages they receive.

It’s easy to create an opt-in chatbot where your contacts confirm what kind of communications they’ll receive.

2. Follow Facebook Messenger’s 24+1 Rule

When Facebook released its API for Messenger, it established some ground rules for businesses to prevent spam on the platform.

One of those rules is called the 24+1 rule.

A business page can send a new contact any number of messages during the first 24-hours of contact. Once that period is over, the page can send one promotional message after that.

3. Utilize Subscription Messaging

When sending automated messages in Facebook Messenger, you specify the purpose of the message, choosing from around 30 different purposes like:

Event reminder.

Appointment update.

Shipping update.

Promotional message.

Non-promotional subscription update.

Catch that non-promotional subscription purpose?

Businesses can apply to the powers of Facebook Messenger for subscription messaging status, and when approved, can send opted-in subscribers updates.

There’s actually a December 31 deadline to apply for subscription messaging status.

4. Always Let Folks Know How to Unsubscribe by Typing ‘Stop’ Any Time

If you use MobileMonkey (disclosure: my employer), you don’t have to stress about managing the unsubscribe process; you get a comprehensive solution right off the shelf.

Otherwise, you’ll need to develop that feature and ensure subscribe requests are managed in a timely fashion.

Demo of a Facebook Messenger & GDPR Compliant Chat Blast

The easiest way to understand the steps you need to take to remain compliant is to see its creation in action.

Let’s look at what building a GDPR and Facebook Messenger compliant chat blast looks like in practice, using the MobileMonkey chat blaster tool.

Step 1: New Contacts Are Made When Someone Messages Your Facebook Business Page

When someone sends your page a message, they become a customer profile.

Facebook’s API provides standard info about all your new Messenger contacts:

First and last name.



Time zone.

When they became a contact.

Because Facebook’s rule is that you can send an automated message to your new contacts, use the opportunity to invite them to get subscription messaging updates.

Step 2: Welcome New Contacts with an Opt-In Invitation

Here’s a quick look at our opt-in process. It’s the same steps as you’d take to create a free Facebook Messenger chatbot with some special notes.

You’re going to invite people to sign up for updates, giving them options to tap a button for “yes” or “no”.

If the user taps, “Yes, sign me up!” they have opted in, allowing you to send additional content.

Here’s what our Messenger opt-in page looks like in chat:

When you create chat messages in MobileMonkey, it’s similar to crafting an email using MailChimp. You use a visual content builder and add content with widgets.

The available widgets allow you to add different kinds of content with a simple drag-and-drop approach, letting you reorder the content with a drag and swipe.

The widget you use to ask the user a question and supply them buttons for their response is the Quick Question:

Quick Question is my favorite widget because it encourages user interaction – easy responses via the tap of a button.

Take note of the attribute “BLOGSUBSCRIPTION” that saves to contact profiles. We’ll use that attribute to create the custom audience segment.

Step 3: Create a Custom Audience Segment of Subscribers to Send Messages To

Now, it’s time to curate a custom Messenger audience. This creates a contact list of message recipients.

Use the Audience builder to filter the contacts using the custom variable that identifies subscribers who chose to opt-in:

From the audience builder, create a new audience and filter your contacts with the attribute of made in step 2 and the value “yes, sign me up!” that reflects an opt-in subscriber.

Step 4: Use the Chatbot Builder to Create Content to Chat Blast, Including Unsubscribe Language

For the next step, we’re going to send a message to subscribers that adheres to Facebook Messenger subscription messaging and GDPR guidelines.

Use the chatbot builder and, like when you created the opt-in page, create a page using widgets.

Within a text widget, you can personalize your message by addressing your contact by name by inserting the “first name” dynamic attribute:

Be sure to include clear reminders on how the individual can unsubscribe as well:

Check it out here for an example chat blast that’s personalized with the customer name and includes a statement on how to unsubscribe.

How does unsubscribe work in Facebook Messenger?

MobileMonkey handles it for you. Don’t worry about programming anything.

Just let people know that they can type “stop” any time to unsubscribe from messages.

Step 5: Power on the Chat Blaster, Sending the Blast to Your Select Audience

Create a new chat blast from the chat blaster, give it a descriptive name and use the drop-down selectors to choose the audience you’re sending the blast to and the page of content you’re sending.

All your audiences and pages will be available to pick from a simple and searchable drop-down menu.

Here’s an example of what a Messenger chat blast set up looks like:

You need to identify the purpose of the content.

Facebook requires you to provide the purpose so messages can follow rules surrounding promotional and non-promotional messaging.

There are more than 20 available categories, so you would choose the one that best aligns with the message:

Now you can see how straightforward it is to create a chat blast.

It only takes a couple of minutes and zero coding on your part.

The Ultimate Engagement Marketing Channel: Facebook Messenger

When it comes to engagement, Messenger is hard to beat.

Because people message your page first, people are open to receiving follow up content. That’s one reason engagement is so high.

Also, the unsubscribe process is quick and reliable.

When a person gets a spam email, there’s no telling if the sender will honor a removal request.

On Facebook Messenger, all unsubscribes are overseen and managed by the software ensuring your business is compliant.

Keep in mind these simple tips and your messages will pass Facebook Messenger and GDPR muster, too.

More Facebook Marketing Resources:

Image Credits

All screenshots taken by author, September 2023

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