Trending November 2023 # Gopro Camera Is Not Recognized When Plugged Into A Computer Usb Port # Suggested December 2023 # Top 12 Popular

You are reading the article Gopro Camera Is Not Recognized When Plugged Into A Computer Usb Port updated in November 2023 on the website We hope that the information we have shared is helpful to you. If you find the content interesting and meaningful, please share it with your friends and continue to follow and support us for the latest updates. Suggested December 2023 Gopro Camera Is Not Recognized When Plugged Into A Computer Usb Port

GoPro camera is not recognized when plugged into USB Port

When you connect your camera to a computer using a USB cable, the system sometimes fails to recognize your camera and throws an error message. Even if the camera is recognized by your computer, it may fail to show files that you want to import from the camera to the computer. Fortunately, there are a few troubleshooting ideas that might help you fix the problem.

The following solution might help to resolve the issue

Check the cable connection

Run the troubleshooter for Hardware and Devices

Replace USB cable

Connect the camera to a different USB port

Reinstall drivers for USB controllers

Change the USB Root Hub Properties

Check the compatibility of SD card with a computer

In this article, we step you through all the solutions that might help you to fix the issue.

1] Check the cable connection

If your system fails to recognize the camera when plugged with a USB cable, first and foremost thing you have to do is to check if there is a loose connection anywhere. Reinsert the USB cable into computer and camera such that both the USB ends are securely inserted. To ensure proper connection to the computer, make sure that your camera is powered on and displays the USB symbol on the GoPro’s LCD screen. If the problem persists, restart the system and reconnect the USB cable into a camera and computer. If reinserting the USB cable doesn’t resolve the issue, keep reading further as the problem could be something else.

2] Run the troubleshooter for Hardware and Devices

Connect your GoPro camera to the computer. Navigate to Settings and select Update and Security.

Select Troubleshoot and Navigate to Hardware and Devices from the menu.

3] Replace the USB cable

When you connect your camera to the computer, using a GoPro USB cable,  make sure that you see USB logo on the front display of a camera. If you are not able to see a USB logo, try connecting your GoPro camera to the computer using a different USB cable.

4] Connect the camera to a different USB port

If you don’t see GoPro files in the GoPro app of your computer, try connecting your camera’s USB cable to another USB port. Sometimes its quite possible that your system won’t recognize the USB port if there is a hardware problem associated with that USB port. If plugging the camera to an alternative USB port recognizes your camera then it should be the problem with your system’s USB slot.

5] Reinstall the drivers for USB controllers

Open Control Panel and navigate to Device Manager

Select and expand Universal Serial Bus controllers

Once done, restart Windows to reinstall all the driver’s controllers

6] Change USB Root hub Properties

Open Control Panel and navigate to Device Manager.

Expand Universal Serial Bus Controllers

In the USB Root Hub Properties window, Navigate to Power Management

Uncheck the option Allow the computer to turn off this device to save power.

7] Check the compatibility of SD card with a computer

When you connect your camera to the computer via USB cable, make sure that you have an SD card inserted into the camera for the computer to recognize the connection. If the above solutions don’t help to resolve the problem, then there might be issues related to the compatibility of SD card with computer. Try using a different SD card reader or a separate SD card slot to connect with the computer. If this doesn’t help, backup all your files from the reader and reformat the SD card to see if this helps your computer to recognize the camera.

If you have no luck with any of the above solutions then there is a possibility of fault with the camera itself.

Related read: Camera is not recognized on GoPro’s Quik app for desktop.

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Best Usb Port Blocker Software For Windows 10, 8, 7

Best USB Port Blocker Software For Windows 10, 8, 7 Here are ways to secure your data using USB Port Blocker

For this, we need to pay attention to USB Port security and how-to password protect USB Port, enable & disable USB Port and more. Before, that let’s know something about outside threats.

 Outside Threats That Harm Your PC

Unscanned USB flash drive and other external memory devices that may carry viruses.

Copying data to unauthorized USB without permission.

Allowing unauthorized devices like mobile phone, SD card to connect to PC.

How to password protect, lock, unlock, enable & disable USB Port on Windows 10?

USB Flash drives aren’t safe they can carry all kinds of viruses, malware that can harm your system severely. Hence, we need to password protect USB Port, enable & disable USB Port. For this using USB Port block programs is best.

The best USB Port blocker tools offer USB Port security, password protection and more. Here we list the best USB port disable and enable software to prevent any unauthorized external memory connected to your PC. Moreover, some of them come with an option to add a password to change USB Port block settings.

Top USB Port Blocker Software to Block USB Port 1. SysTools USB Blocker – Block or Unblock USB Port:

SysTools USB Blocker program allows to lock and unlock USB Ports on the user’s machine. This best USB port blocker tool includes several features that will help you enable & disable USB Port from allowing unauthorized devices to access data.


Block / Unblock system USB Port.

Compatible with all version of Windows.

Requires user credentials to lock and unlock USB Ports.

Interactive User Interface.

No data can be transferred when the user is not around.

Allows unlocking USB Port when required.

Allows to block and unblock an unlimited number of USB Ports

This USB Port block tool is compatible with Windows 10/8/7 and other versions. Download it today and see how SysTools USB Blocker works to secure your computer from external threats that USB and other external storage devices bring.

Purchase Now 

2. Renee USB Block:

Renee USB Block is an effective way to prevent privacy leak. This user choice USB lock software does not allow us to run USB on unauthorized websites, programs, and devices.


Lockdown unauthorized USB access.

Whitelist trusted devices

Disable and enable USB Port.

Renee USB Block is compatible with Windows 10/8/7 and other versions. It is one of the highly-rated products. Therefore, for those who would like to use this USB Port lock software to disable and enable USB Port. Here we explain steps to disable and enable USB Port using Renee USB Block.

Download Now 

Steps to disable and enable USB Port using Renee USB Block:

When you use Renee for the first time you’ll need to set a master password. This password can be changed later from General.

Further, to grant permission to any device that gets connected to your machine head to Security and select “Automatically pop-up the check password dialog box whenever you plug in USB disk”.

This way whenever a storage device is plugged into your computer via USB Port you’ll be notified. To grant permission you’ll need to enter the master password.

How to add a USB Device to Whitelist using Renee USB Block:

Step 3: You will now see a pop window from where you’ll need to select the name of the target USB drive you need to add to the whitelist.

This way each time you attach the selected USB you won’t need to add a password to it.

Also Read: How to Fix USB Not Working in Windows 10

3. BuduLock:

It is third on our list of best USB port disable and enable software for Windows is BuduLock. A freeware that helps to lock the user-defined folder and block unauthorized access to USB devices. Its amazing features make using BuduLock simple and easy to use USB Port lock software.


Simple and easy to use interface.

No configuration options to confuse user.

Enable/disable USB Port, flash drive with a password.

BuduLock is compatible with all Windows versions. It will help to protect your data from unauthorized use of flash drive, which will prevent a data breach and virus spread.

4. USB Driver Disabler:

USB driver disabler is an easy way to lock the USB ports. Disable USB Port from accessing your data without permission. This simple USB Driver Disabler application disables USB memory stick without interfering with USB based mouse, scanner and printers.


Simple to use USB Enable & disable the tool

Locks down unauthorized flash drive access.

So, this was the list of best USB Port blocker software for Windows 10/8/7. Using these tools, you can easily enable and disable USB Port block, block unauthorized USB, flash drive access to intervene virus attack. Certainly, malware and viruses can penetrate from anywhere. But there’s no harm in taking precautionary measures to stay one step ahead. Whether you are a home user or professional you can try using these USB lock software Tools to stay secure.

In addition to this, if you are looking for ways to manually enable/disable USB Drives here you go.

How to manually enable and disable USB Port on Windows 10/8/7?


Yes, you can manually enable and disable USB Port on Windows 10/8/7. Certainly, doing so manually will be time-consuming, but those who do not wish to purchase a tool can use these manual methods:

1. Manually enabling & disabling USB Port on Windows 10/8/7 via Windows Registry

By making certain changes to Registry files you can enable or disable the USB ports in Windows 10/8/7.  To learn how to do it, follow the steps below:

1. Type “Regedit” in the Search box to open Registry Editor.

2. Now navigate to – HKEY_LOCAL_MACHINESYSTEMCurrentControlSetServicesUSBSTOR registry key.

This will show a sub-menu. Select Modify.

Once done you’ll again see a small pop-up window. Here, under Value data: if the value is 3, it means the USB  port is enabled.

To disable USB port change the value to 4.

2. Uninstall/Reinstall USB Mass Storage Drivers:

An alternate way to enable or disable the USB ports is, to install and uninstall the USB drivers. To block unknown people form using a USB on your PC for data transfer, follow the steps below:

Type “devmgmt.msc” in the Search box and open Device Manager.

Next, unhide Universal Serial Bus Controllers to see a list of USB ports installed.

Note: If you wish to install the USB driver in the future,  plug-in your USB drive, Windows will check for drivers and will prompt you to install the driver.

3. Disabling USB Ports through Device Manager:

USB Ports can be enabled and disabled via Device Manager. To do so follow the steps below:

Type “devmgmt.msc” in the Search box and open Device Manager.

Using these simple steps you can enable or disable USB Ports on Windows 10/8/7.

FAQ: 1. Which is the best USB blocker software for Windows?

If you rate these software on USB port security, password protection, blocking unauthorized access, and similar parameters, then SysTools USB Blocker and Renee USB Block are the two best USB blocker software you can try on your Windows system. These tools protect your data security without manual intervention.

2. How to block USB port in Windows 10? 3. How to disable USB port in Windows 10? 4. How to uninstall USB Mass storage drivers in Windows 10? 5. Why you should block USB port in Windows 10?

One of the possible malpractices through which people could steal your valuable data is through unauthorized access to USB port. They can plug-in USB in your system USB port and steal your data in an unauthorized way if you leave your system unattended. Thus, people choose to block USB port to avoid such situations.

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Preeti Seth

This Is Not A Valid File Name – Outlook When Sending Email

If you see This is not a valid file name error in Outlook when sending email, then this post suggests some useful fixes. Microsoft Outlook has been the preferred email client for Windows for businesses all over the world. Despite being loaded with features, it’s relatively easy to use. Nonetheless, you’re likely to encounter errors while using Outlook on Windows. This is not a valid file name is one such error that you may encounter on your Windows 11/10 PC while sending an email. You may also see this error when you attempt to reply to or forward an email in a given mail thread.

The error says:

This is not a valid file name.

*Select a file from the list of files and folders.

This post describes some useful fixes that will help resolve this error.

This is not a valid file name, Outlook when sending email

We suggest the following fixes if you get This is not a valid file name error in Outlook when sending email:

Remove invalid special characters from the file name.

Remove hidden/broken links from the body text.

Run Microsoft Support & Recovery Assistant.

Run Outlook in Safe mode and disable add-ins.

Repair Outlook Data files.

Let us see these solutions in detail.

1] Remove invalid special characters from the file name

Also, check the name of the drive in the file path. If it contains any special characters, save the file in a different drive and then try sending the mail. If your email doesn’t include any attachments and you still see the error, refer to the next solutions in the list.

2] Remove hidden/ broken links from the body text

If the mail body contains any hidden or broken image links, Outlook may throw this error. Convert the mail HTML into plain text by switching to the Format Text tab and then selecting the Aa Plain Text option. Fixing broken or hidden links may potentially fix the issue.

3] Run Microsoft Support & Recovery Assistant

Microsoft’s Support & Recovery Assistant helps in fixing issues that users encounter frequently while using Outlook on their Windows 11/10 PC.

Download and Install the Support & Recovery assistant on your PC.

Launch the assistant and select Outlook as the application that needs troubleshooting.

Log into your Office 365 account and allow the Support & Recovery Assistant to fix the issue. You may also run the Advanced Diagnostics in case the above option won’t help.

4] Run Outlook in Safe mode and disable add-ins

If the above solutions don’t work, try running Outlook in Safe Mode and disable add-ins. An outdated version of an add-in software may sometimes conflict with Outlook and cause it to throw errors.

Manually start Outlook in Safe mode.

Choose your default profile when Outlook prompts you to choose one.

Exit Outlook.

Run Outlook normally and try to resend the email. If the error doesn’t appear this time, one of the add-ins was the source of the error.

Re-enable add-ins once the error is resolved.

5] Repair Outlook Data files

The issue may also appear if there’s something wrong with the Outlook Data files (.pst & .ost). These files save messages and other Outlook items (such as calendar events) locally on your PC. If these files contain any corrupt entries, fixing them may resolve the issue. You can use the Inbox Repair tool (SCANPST.EXE) to repair corrupt Outlook PST & OST data files.

Read Next: How to repair the Inbox Folder in Outlook.

How do I fix an invalid file name?

To fix the not a valid file name error, you should remove all special characters from the name of the file that aren’t valid in Outlook. Also, look for any spaces before or after the file name. Keep it short and simple. If that doesn’t help, try other troubleshooting tips listed in this post.

What does invalid file name mean?

A file name is said to be invalid if it contains special characters that are not supported by Outlook. Keeping the file name to a reasonable length (under 255 characters including path name) and avoiding special characters such as colon (:), slash (/,), etc., makes it valid in Outlook

Usb Splitter Or Usb Hub? Which Is Better?

The USB ports in a computer are used to connect different devices via a USB cable. These devices can be mice, keyboards, printers, etc. Desktop computers and laptops have a limited number of USB ports. Comparing these two, desktop computers usually have more USB ports than laptops. But if your work requires connecting more USB devices to your desktop computer or laptop, you need something that extends the USB connection. Here, you can use USB Hubs or USB Splitter cables. But the question is USB Splitter or USB Hub, which one is better for you? Let’s see.

USB Splitter or USB Hub? Which is better?

If you are confused between these two gadgets and cannot make the right decision about your purchase, this article will help you. We will explain what a USB Hub and a USB Splitter cable are. When you know the differences between these two gadgets, you will be able to make the right decision.

What is a USB Splitter cable?

As the name implies, a USB Splitter cable is a type of USB cable that is split into multiple USB connectors. Usually, a USB Splitter cable is split into two USB connectors. But you may also see some USB Splitter cables with more than two USB connectors.

One end of a USB Splitter cable has a male USB connector and the other end is split into multiple USB connectors. The split ends of a USB Splitter cable can have different or the same types of USB connectors, like both female USB connectors, one male and one female USB connector, etc.

Some USB Splitter cables are manufactured only for charging purposes. These types of USB Splitter cables have a male USB port at one end and the other end is split into the USB ports like Micro USB port, USB C port, etc.

A USB Splitter cable can extend your USB connection but you will not get as many USB connections as a USB Hub offers.

What is a USB Hub?

A USB Hub is an electronic gadget that allows you to connect multiple USB devices to your computer. A USB Hub has more USB ports than a USB Splitter cable. There are following two types of USB Hubs:

Powered USB Hub

Non-powered USB Hub

A Powered USB Hub comes with a built-in power adapter that provides power to the USB ports. On the other hand, a Non-powered USB Hub is a USB Hub that does not have a power adapter. Such types of USB Hubs draw power from the USB port to which they are connected.

Powered USB Hub or Non-powered USB Hub – Which is suitable for me?

If you want to buy a USB Hub but are confused between these two types of USB Hubs, let us explain. As we have explained above, a Non-powered USB Hub draws power from the USB port to which you connect it. Therefore, it is suitable if you want to connect low-powered USB devices to your system, like a keyboard, a mouse, a pen drive, etc. But if you want to connect the USB devices that require more power to operate, such as an external hard drive, you need a Powered USB Hub.

Also, a Non-powered USB Hub distributes the output power from the computer’s USB port equally among the USB ports. This can cause problems if you connect high-powered USB devices to your computer via the Non-powered USB Hub.

Read: What is an NVIDIA LHR GPU? LHR vs. non-LHR GPU compared.

USB Splitter or USB Hub – The Difference

Now, you have understood what a USB Splitter cable is and what a USB Hub is. Let’s compare both these gadgets in detail. We will take different parameters to compare both of these electronic gadgets. Let’s start.


Let’s start with the design of these two electronic gadgets. A USB Splitter cable has a simpler design. One of its ends has a USB male connector and the other end is split into two or more USB connectors. To use a USB Splitter cable, connect its male connector to your computer, and then you can connect your USB devices to your computer via the female connector on the other end of the USB Splitter cable.

A USB Hub has a USB male connector on one end and a rectangular case on the other end. This rectangular case contains USB ports and other types of ports. To use a USB Hub, you have to connect its male connector to the USB port of your computer. After that, you can connect different USB devices to the USB ports on the USB Hub. Your computer will recognize all the USB devices connected to the USB Hub.


Both USB Splitter cable and USB Hub are portable electronic gadgets. You can carry both of them with you easily. But if we compare the portability of these two gadgets, the USB Splitter cable is more portable than the USB Hub. You can roll the cable and put it in your pocket.

Number of USB ports

Another factor of comparison between these two gadgets is the total number of USB ports. A USB Splitter cable has a minimum of two USB ports to extend the USB connection. Some USB Splitter cables offer up to 4 USB connections. But a USB Hub has more USB ports than a USB Splitter cable. If you search on the internet, you will find USB Hubs that have up to 11 USB ports.

Types of Ports

The split end of the USB Splitter cable has both female USB connectors or a male and a female USB connector. Some USB Splitter cables are made to charge devices. These types of USB Splitter cables contain charging ports at the split end, like a Micro USB port.

A USB Hub also has different types of ports in addition to USB ports. If we talk about the USB ports, USB Hubs can have both USB 2.0 and USB 3.0 ports. In addition to the USB ports, some USB Hubs also contain other types of ports, like an ethernet port, a port to insert an SD card, etc.


A USB Splitter cable draws power from the USB port to which you connect it. This property of the USB Splitter cable is similar to the Non-powered USB Hubs. The power drawn from the USB port is distributed among all the USB ports.

One more similarity between the USB Splitter cables and the Non-powered USB Hubs is that all the USB Ports remain active once you plug these gadgets into the USB port of your computer. Therefore, the USB devices connected to your computer via a USB Splitter cable or a Non-powered USB Hub will continuously draw power from the USB port of your computer even if you do not use them. Hence, if you want to save power, you have to disconnect the USB devices that you are not using.

The Powered USB Hubs come with a built-in power adapter that supplies power to all USB ports. Also, these types of USB Hubs have a separate switch for each USB port. Using these switches, you can turn off the USB ports that are not in use.

Read: Can Magnets damage your computer or phone?

Is a USB hub the same as a USB splitter?

No, both USB Splitter and USB Hub are different. A USB Splitter is a cable that is split into two or more USB ports. Whereas, a USB Hub has a rectangular case that contains different types of ports including USB ports, an HDMI port, an SD card slot, etc. A USB Hub usually has more ports as compared to a USB Splitter cable.

Is it safe to use USB Splitter?

Yes, a USB Splitter cable is completely safe to use. It helps you extend the USB connections. If your computer has fewer USB ports due to which you have to unplug the connected USB devices in order to connect other USB devices, you can buy a USB Splitter cable.

Read next: USB-C vs HDMI; Which is better for Gaming or Video quality?

Laptop Has Only Usb C Port; How Do I Use Other Devices?

This article will tell you what to do if your Windows laptop comes with only USB-C Ports. Technology keeps changing over time, and sometimes, as you get comfortable with one, another comes to take its place. You may try to resist the change for a while, but eventually, you will have to change your old tech for new tech. The transition will not be easy as you try to save your old tech to new tech. You may have flash drives and external hard drives with valuable data that you need using the old USB-A connection.

Laptop has only USB C Port

The switch from USB-A to USB-C will not be a smooth one as there will be devices and cables that cannot just be discarded. There will always need to be a transition period. This transitioning period will be different for everyone. Two major things that will affect the length of the transitioning period are money and how much you know about technology. Getting all the new devices and cables that will be required for the switch to USB-C will require spending and also knowing what to get. This article will help as much as possible to help you make the transition cheaper and easier for anyone, regardless of financial status or level of knowledge. Here are a few things you can do to make the transition easier.

Assess and Prioritize


Wireless Technology




1] Assess and Prioritize

The first step in knowing what to do is the assess the situation. Look at what you currently have and what you want to achieve. What do you use your computer for and what do you want to use it for in the future. I remember when I bought a laptop and it did not have a CD or DVD drive. One of the most important things that crossed my mind was the ability to reinstall Windows OS without a disc drive. That was very important to me, That means I had to now search for new technology, and luckily I did not need to format before I found the replacement in Windows Operating System image that could go on a flash drive.

Prioritizing means that you will put the most important things first. This means you will not put need to play music before being able to access your important data unless your music playing ability is your source of income.

At the time of your purchase, there may be other laptops available that may have all USB-A ports, all USB-C ports, or a mixture of both USB-A and USB-C. You will want to decide then which you want. Since USB-C is the incoming technology, it would be nice to futureproof your purchase. However, this will depend on what you already have and are willing to spend.

2] Research

3] Wireless Technology

All modern laptops have some form of wireless technology built in. The most common are Bluetooth and WI-Fi. You may say you understand Bluetooth, but how can Wi-Fi work? Many devices will send and receive data through Bluetooth, so you can still access your USB-C Laptop.

You may still be wondering about the Wi-Fi; well, here is how the Wi-Fi can help. Lots of Wi-Fi routers are equipped with USB-A and that can be used to share and receive data to devices that are connected to the network. The device, whether flash drive or external hard drive can be protected so that it is only accessible to persons with the password. You can also use an old computer as a means of accessing the USB over WI-FI.

Printers and other devices can be accessed through Bluetooth or connected to a network and accessed through Wi-Fi.

4] Adapters

Another way to get around a pc that has only USB-C is to get adapters that will make the USB-A fit the USB-C port. Good adapters are not very expensive, so you can buy adapters and keep your old USB-A devices and cables.

There are multiport adapters that have USB-C output that connects to your computer. These multiport adapters may have connections for memory cards, USB-A devices, RJ45 cable, HDMI Port, VGA Port, and much more. They are small and portable, so they can be taken anywhere and used whenever you need them. With the single or multiport adapters, you can use your printer and other USB-A devices.

5] Docks

Some laptop manufacturers have docks available for their laptops. Some third-party manufacturers will make docks that will fit a wide range of laptops. They may also make docks for specific models of laptops. Docks are very nice as they can provide multiple functions such as charging the laptop, ports for multiple devices, and also an RJ45 connection if your laptop has no RJ45 port. The connection from the laptop to the dock is sometimes a dedicated connection on the laptop or it may be a USB-A or USB-C connection.

Read: How to fix USB-C problems on your Windows computer

6] Cloud Storage

Cloud storage is another way to get around having only USB-C on your laptop. You can save your files on Microsoft Onedrive, which is a free cloud service it is accessible from anywhere in the world. You can find and use other free or paid cloud services however, choose the providers wisely because you will need to have your information secure. With cloud storage, you can share your files with anyone as long as the internet is available.

Read: Warning signs that your PC is going to crash or die

Why do I need to know about USB-C? Why is USB-C getting popular?

USB-C is getting very popular because it can replace a lot of ports on a laptop. USB-C can replace the HDMI, VGA, USB, and Charging port. The USB-C port can be used for data and power to and from your devices. The USB-C port is also much smaller than the USB-A so it will take up less space, thus making laptops much smaller.

How do I know if my laptop has USB C?

It is easy to spot the USB-C Port as it is smaller than the USB-A port. The USB-C port is also has rounded edges and almost oval in shape. The USB-C plug and cable are designed so that the cable can be plugged in any direction, so there is no need to be turning to find the right way to plug in. USB-A and other cables and ports are only able to be plugged in one direction.

When Pay Per Click Is Not Right For You

One of my main job functions is recommending online marketing strategy for specific client situations. Over the last five years, I’ve looked at a lot of different client situations in a variety of verticals.

Often, we provide a comprehensive proposal and suggest the whole package: PPC, SEO, Call Tracking, Social Media, Email Marketing, and Omniture Analytics.

But some clients have too limited a budget, or have an offering where not all of these strategies make sense.

1. You need traffic immediately.

2. You have a crystal clear conversion goal.

If you’re selling something they can buy online, or trying to get a lead generation form filled out, that’s a pretty clear goal. The more goals you have, the vaguer they are, and the less they can be achieved online, the more trouble you’ll have optimizing. You should use call tracking when the lead or sale happens on the phone.

3. You have a product or service people are already looking for online.

4. You want the opportunity to warm up prospects.

Certainly, you can test meta descriptions and their effects on natural search visitors, but you’d have to create the system – especially if you want to split test them during the same time period – whereas one already is set up for you in AdGroups.

1. You sell clowns

Studies have shown that not many people buy or sell clowns. And what clown sales there are usually happen in the real life black market, not online. OK, that one was a joke (but more to come on this market).

2. You have very small profit margins.

3. You’re trying to sell something so new that no one is searching for it.

If you’ve created a new product or service, chances are there will not be enough searches to justify the effort. Let’s say you start a service of clowns who sing songs for kids with cancer (I thought I’d use a really common business example). I’m guessing that the number of searches for singing clowns is not high. And of those searching for clowns, how many searchers need them for kids with cancer?

You might try to go for a related, more general niche like entertainment, but “entertainment for kids with cancer” may not be something people look for online. Your target would be hospital administrators or nurses. It’s probably better to just call them on the phone.

5. Your target market isn’t internet savvy or does most of their business offline.

They won’t be searching for what you’re offering online. Go back to the 80’s and do not pass go, do not collect $200.

A Brief Look At The Strengths of Other Strategies

As you can see, you should prioritize other strategies more highly when:

You don’t need most of your traffic right away- you have time to wait for SEO traffic or to create and run a social media campaign

Your niche’s competition and CPC is prohibitively high- in this case, SEO can be very expensive as well, so I’d think Social Media first)

You’re offering something so new that you first need to raise awareness- I’d use social media for this, not keyword/search-based marketing

If you can gain some profits from a house email list, you might be able to funnel that to PPC later

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