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In early 2023 the medical community was shaken when an organized ransomware cyber-attack was executed against a major healthcare group in the United Kingdom. The attack resulted in medical equipment, critical for sustaining the life of their patients, failing, endangering the lives of hundreds of patients.
Although cyber-attacks are not normally life-threatening, they have the capability of causing catastrophic damage to organizations and industries. The acts of securing organizational assets, applications, and outward-facing and SaaS ecosystems, are essential cyber security vertices. Our example of what transpired at the NHS, highlights the need for an Asset Risk platform, like sepiocyber, for example, which is designed to actively monitor all networked devices, both those established on the network as well as those temporarily joining the network. IoT devices are a good example of the latter.
Securing Assets on Your NetworkTo secure your organization from cyber-attacks, there are a few basic metrics that need to be addressed as part of the asset risk management initiative of your organization. These metrics are seen as layers to an effective cyber asset risk management strategy. Improving your organization’s overall cyber security posture.
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Attack Surface ManagementThe first security metric we would like to highlight is the attack surface. The attack surface can be defined as A set of points on the perimeter of a network, system, system element, or cloud ecosystem from which an attacker can attempt to penetrate, influence, or extract data from.
Attack surface testing is done only from the perspective of the attacker, not from the point of view of the organization. Managing your attack surface means continually identifying potential targets in your organization’s cyber presence.
Least Privilege & Zero Trust
These two practices are closely related, and both protect access points and implement access management along with access control to attain comprehensive asset policy enforcement.
According to the NIST, Least privilege is a fundamental IT security concept that promotes limited access to specific data, applications, and network components only for those who need the privilege to perform their job or function. Zero trust, on the other hand, is a concept that eliminates all implied trust, regardless of who is accessing what. No one is trusted in this model, so internal and external access must be validated and authenticated every time access to the organization’s ecosystem is requested. This includes assets such as users, services, and IoT.
Recovering From A Security BreachThe final metric relating to asset risk management we would like to present is your organization’s ability to address a security breach and recover from any possible damage inflicted.
The third silo of the Cyber Security Triad is availability. It is a critical foundation of any network security program. Services and data must be available at all times to enable organizations to continuously respond to the demands of their customers and other stakeholders.
In Conclusion
Despite the unfortunate fact that organizations cannot completely protect themselves from threats or cyber-attacks, layering security mechanisms provides the best defense. Security monitoring systems that run autonomously in the background have become an industry standard. Organizations can have peace of mind knowing their network is monitored no matter how many assets are connected by using an asset risk monitoring solution implemented as a SaaS service. This is especially helpful in the healthcare industry.
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What Is Digital Asset Management?
Digital Asset Management (DAM) software is a business process management solution which provides you with a centralized online hub to create, manage, share, track and find digital assets
Now imagine if the Budweiser ad featured the wrong logo or an embarrassing typo pointing viewers to a competitor’s website. Fortunately, this didn’t happen, but it is every marketer’s nightmare.
A Super Bowl commercial is a digital asset, made up of other digital assets, including; the logo, font, images, music, video, and other elements. All of it must be carefully managed to help tell the brand story.
Every day, there are more and more digital assets being created. Trying to keep track of versions, licensing and stakeholder access is harder than ever – and the chances of (often costly) mistakes increase.
Digital Asset Management (DAM) software is a business process management solution which provides you with a centralized online hub to create, manage, share, track and find digital assets.
According to leading business software site Capterra,
“Digital asset management software (DAM) is designed to keep your media files safe and secure. Be it photographs, videos, logos, and more, these systems seek to keep your company’s branding materials cohesive and protected.”
A DAM streamlines management of all files including Microsoft Office documents, video, audio, design files, and presentations. Seamless integration of your DAM with your other systems ensures your DAM is not an island – but rather, it’s the single source of cohesion for your marketing stack.
With a constantly increasing number of digital files being created and used in a multi-channel environment, without a DAM it’s easy to feel perpetually disorganized and lose control of brand assets. Trying to keep track of asset licensing, staying on top of file versions and managing stakeholder access to assets without a robust system in place is both difficult and costly. Haphazard asset management can lead to a slew of problems which prevent your marketing team from providing inspiring, on-brand marketing.
With a DAM, your marketing team, designers, agency partners and other business stakeholders have uninterrupted access to your creative files. And at the same time, you have clear processes for your creative content.
The core of any Digital Asset Management system is the ability to easily search for your digital files according to metadata you assign by tagging with keywords and other descriptors. However this is just the start of how a DAM can make your life easy. Here are some DAM use cases:
Online brandhub
Local area marketing
Creative approvals
Manage creative jobs online
Order branded materials
BrandHubWith custom brand guideline pages displayed within your DAM, not only will your users be able to access brand assets such as logos, fonts, and images, but you can also put your brand guidelines online, making it easy to access and update. It’s the simple way to keep everyone on brand.
Local area marketingWith web-to-print templates, adjusting creative content for local markets has never been easier. With easily-accessible locked InDesign templates your retailers, franchises, dealers or local markets can fine-tune specific areas of creative like location and price point. Templates link back to your DAM library so users can select their logos or images to include, if permitted. With no more clip-art surprises, you will have creative consistency across diverse markets and will save on agency fees for local customization.
Creative approvalsStreamline your creative projects with workflow approvals. This means artwork is always approved by relevant stakeholders before it is distributed, and files with talent usage rights associated require download requests so you can capture how these file are used. With audit trails and alerts, creative approvals keep everyone on the same page for brand compliance.
Manage creative jobs online Order branded materialsWith a database of promotional materials, your team or sales force can easily view pricing of each item, request customizations and order with ease.
IntelligenceBank CEO Tessa Court attributes the growth in DAM usage to the clear ROI benefits, “Digital Asset Management saves up to two hours per day in marketing administration time and promotes creative quality”. Other benefits include that it; enables stakeholders to ‘self serve’, avoids duplication, ensures compliance, and promotes consistency.
The ROI of DAMTo put it simply, Digital Asset Management makes your life easier by saving you up to two hours per day in marketing administration time. With a DAM system, you experience the following tangible returns on investment.
Save time searching for assets — instead of trawling through a chaotic shared drive or Dropbox, lightning-fast search means your stakeholders can instantly find the creative files they need
Enable your stakeholders to ‘self serve’ so the marketing department isn’t repeatedly sending out the same files
Template customization lets retail stores or dealers make limited adjustments to creative files, saving you thousands on artwork localization costs
Reduce courier costs by emailing links to large files to both registered and non-registered users
Avoid duplication of creative which is costly and time-consuming
Ensure creative assets are compliant with talent usage rights and copyright, so penalty fees are avoided.
Download the ‘What is Digital Asset Management?’ Whitepaper to learn about the many features and benefits of a DAM.
Thanks to Rob Weisz for sharing his thoughts and opinions in this post. Rob is the VP of Marketing at IntelligenceBank. He is an experienced marketing leader, having driven growth across a range of industries for more than 20 years in Australia, the US and UK.
How A Financial Risk Management Course Can Boost Your Career
blog / Finance Why Financial Risk Management is a Critical Business Function Today
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Fact: Risk is a four-letter word that cannot be wished away. Consider the recent demise of two mid-sized banks in the U.S. (Silicon Valley Bank and Signature Bank of New York) and the sliding confidence in one of Europe’s top banks, Credit Suisse. If nothing else, these events underscore the growing importance of hiring professionals with a solid grasp of managing financial risk. Therefore, upgrading your knowledge through a financial risk management course in this constantly shifting economy will help you and your organization and ensure your continuing relevance to the team.
After all, companies are paying heed to this need and fortifying themselves with the necessary tools. An Allied Market Research report indicated that the global financial risk management software industry was worth $2.5 billion in 2023 and is anticipated to touch $9.2 billion by 2031. This translates to a CAGR of 14.4% from 2023 to 2031. Hence, honing your skills by signing up for a financial risk management course is becoming essential for your career growth and success.
What is Financial Risk Management, and What are its Different Types?Financial risk management identifies, analyzes, and manages the current and potential risks to an organization’s financial performance. Simply put, it entails:
Firstly, identifying the risk
Then, measuring it
After that, evaluating possible solutions
Subsequently, creating a strategy to overcome the risk
Finally, implementing the strategy to minimize any damage from the risk
Understanding financial risk in more specific terms helps to learn the different types a company can face. Briefly, these include:
Market risk arises from the volatility in the financial markets or
the movements in factors that affect prices.
Credit risk:
This emerges from the possibility of non-repayment of a loan by borrowers.
Liquidity risk:
Simply put, this is the risk that a company may not have the funds or resources to fulfill its current financial obligations.
Operational risk:
This is the risk of losses due to the organization’s failure of operations, processes, or policies.
Legal risk:
This risk is due to the looming threat of legal action against a company—this could be against its products, services, or any other aspect of its operations.
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What is the Importance of Financial Risk Management?Unexpected challenges, threats, and uncertainties mark the global business environment. In fact, according to Accenture’s 2023 Global Risk Management Study, 77% of risk leaders believed that “complex, interconnected risks are emerging at a more rapid pace than ever before.” The same study pegged the rise in the importance of financial risks on business agendas at 29%. This was the highest, along with operational risks.
Therefore, financial risk management is critical for any organization in such an ongoing scenario. It allows organizations to assess and prepare for potential financial risks affecting their business. Additionally, the financial risk management process involves research, as discussed earlier. This points to precarious areas; companies can decide how to prepare. In other words, do they still want to take the risk, or would they prefer to stay clear of that situation altogether?
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Key Skills Needed for Financial Risk ManagementThis may seem counter-intuitive, but one of the most critical skills for risk managers is the ability to communicate effectively. This is because they need to be able to convey the complexities of the risk assessment to concerned departments way. Here are some of the key skills required for this career:
Analytical and research abilities to study the trends based on data and identify the potential risks
Understanding regulatory frameworks is a crucial threat component for any business
Communication skills to convey their findings and strategy to others
In-depth financial knowledge since that is a core skill to be competent in this function
Technological skills to track how technology is changing the way business is conducted; additionally, to stay equipped to utilize the risk management software available effectively
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How Can Emeritus’ Financial Risk Management Course Help Finance Professionals?One of the most efficient ways to develop the skills listed above and more is to sign up for a financial risk management course. This learning path will help finance professionals acquire specialized knowledge and in-demand skills in financial risk management. Additionally, choosing to undertake this course with Emeritus will allow professionals to learn updated skills and stay plugged into up-to-date trends in this field.
In summary, the value of the finance courses on Emeritus emerges from the following factors:
They are created in collaboration with the best universities and faculty around the world
Further, they are tailored for people across age groups, requirements, and experience
Additionally, they are designed keeping key learning outcomes in mind. Therefore, they are unique, interactive learning experiences and include assessments, hands-on activities, and skill applications
Moreover, the courses can help learners tackle present challenges in the industry while preparing them for future trends and risks
Importantly, these courses meet the standards set by Quality Matters, a global organization that provides quality standards for online and innovative digital teaching and learning environments. The rigorous criteria ensure that all learners invest in quality education
For any finance professional looking for growth in their career, a financial risk management course or any related program on the Emeritus platform is a step in the right direction. Start by exploring the gamut of finance courses and make the right choice for yourself.
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It Survival: Asset Management And Disaster Recovery
The broad arena of enterprise network management can be overwhelming, particularly if you’re the new hire in a large organization’s IT department. All too often “the newbie” will fail to focus on the time saving (and potentially job saving) aspects of the job such as Asset Management and Disaster Recovery.
With today’s growing need for patch management, antivirus signature updates, license compliance, usage tracking, and a host of other responsibilities, an enterprise network management solution is not only a useful tool but also a necessity. If you’re new to this, then you will want to be as realistic and upfront about the true scope and cost of these essential tools when pitching a potential solution to senior management. Let’s take a closer look at both Asset Management and Disaster Recovery.
Asset Management
Time and again large businesses allow the tracking of their IT licensing and asset serial numbers to get out of control. This is a crucial topic when it comes to licensing true-ups, warranty tracking and asset location. Management and control of these can be a daunting task. In today’s world, asset management is not only a tool for the IT department but also an essential tracking device for accounting and other departments with a say in how money is spent and invested. Think about how great it would be to know the exact number of copies of any given application installed across your network, at any given time, along with version information.
There are also management tools that include the ability to update, configure and monitor your network communications devices including routers, switches, servers and all kinds of LAN/WAN devices. In fact, many tool sets include support for handheld devices, like PDA’s, Scanners and printers and in some cases, WLAN AP’s.
Properly implementing a quality asset management tool can save a company a lot of time and money in a number of situations. The ability to audit, track and monitor software usage are all functions available with specific management tool sets.
Patching remote clients in an enterprise environment by sending CD’s via snail mail is simply not an option. If you are just starting in a situation where at least some of the processes to handle these issues are not in place, then you’ll want to consider a tool specifically engineered for this task.
Depending on your specific environment, you will want to consider such applications as Microsoft’s Software Update Services (SUS), Windows Update service, and SMS for MS-based environments. There are also a multitude of choices for MS and non-MS platforms including Altiris, Marimba, PS’SOFT, Computer Associates, manageStar, Intuit, Remedy and others.
But don’t be fooled by the sales pitch of the asset management software vendor. In order to enjoy the full functionality of these tool sets, you will need to implement them early in the planning stages of the network infrastructure. Also, many of these tools require a software client of some form to be installed on each machine to be managed.
You can request for onsite demonstrations and evaluation software from these vendors in order to get a good understanding of the various applications’ pros and cons as they apply to your particular business.
Once you have a grasp on your assets, as it were, then you can begin looking into a solution to keep it all up and running should some sort of disaster strike your organization. This is where a contingency plan comes in. Or as we refer to it in corporate America, “Disaster Recovery”.
Page 2: Disaster Recovery Planning
Securing Devices With Healthcare Enterprise Mobility Management
As mobile devices deployments in healthcare organizations continue to expand, enterprise mobility management (EMM) solutions are playing an increasingly critical role. When healthcare IT administrators select an EMM suite, they should look for three main functionalities: easy deployments, well-defined management policies and healthcare data protections.
By addressing these considerations with an appropriate set of EMM tools, IT professionals can streamline device management and provide constant, secure support to all users across multiple types of devices, from tablets and smartphones to wearables.
Ensuring a Speedy, Streamlined Deployment
Ineffective EMM suites that take a long time to configure, deploy or redeploy devices have a larger impact in healthcare. When healthcare professionals are without access to devices, information or important communications, it affects not only the professionals’ views on the effectiveness of IT but also the quality of patient care.
This means healthcare IT managers must focus on identifying EMM tools that allow them to deploy devices quickly and effectively without placing a burden on their end users to walk through complicated set up procedures.
With a solution such as Samsung’s Knox Configure, IT managers can set up devices before they come out of the box, tailoring them to specific staff roles and applications. By pre-configuring different profiles, administrators can tailor devices with certain apps and settings, without needing to individually configure every device in the hospital.
Leveraging the Cloud for Real-Time Data
Performance-oriented mobile device management strategies also work to minimize device down-time by maximizing over-the-air features. For example, continuous backup using Wi-Fi keeps devices in operation by pushing data to local or cloud-based services, helping IT systems give nurses and doctors the most up-to-date information on their devices.
Over-the-air backups do more than make users happy; they also solve other IT security problems. If everything is up-to-date in the cloud somewhere, protocols such as a device wipe becomes a non-issue, and users are more willing to have a device cleared, knowing they haven’t lost 100 percent of their data.
Keeping Updated Over the Air
In addition to having real-time data backups, IT managers can also push out firmware and security updates with Samsung’s E-FOTA, which offers selective updates, forced updates and time control, to ensure software OSes and applications are the same across an organization.
Each of these E-FOTA features allows IT to have more control, letting them test out potential updates to see how they’ll interface with software, making it impossible for users to skip over updates, and scheduling security patches and OS installations so they won’t interfere with peak work hours. Having this type of flexibility is crucial for hospitals, as working with legacy software and around-the-clock shifts can make updates a challenge.
Doubling Down on Data Protection
Getting real-time data onto devices and in healthcare professionals’ hands is just one goal; not losing, exposing or scrambling the data along the way is just as important. With solutions like Samsung’s Knox Workspace, IT managers can set up containers for personal and professional applications and ensure patient data is protected behind a PIN, pattern, password or even biometrics.
Here are some of the main functions to look for in EMM suites that can help increase data protection:
Biometric authentication and/or secure passcodes for screen unlock should be enforced using mobile device management tools. Applications that can be biometric-aware are even better; this requires a tighter integration between device and application, which can bring heightened security to devices.
Application controls should only enable trusted application stores, and can use either whitelists or blacklists to reduce the likelihood of device compromise. This minimizes the chance for malware to get onto the device, and helps avoid data leakage.
Disk encryption enforcement is a must. All mobile device platforms have storage encryption enabled by default and EMM tools should be used to ensure this default is unable to be modified or removed.
By having these core features integrated into a healthcare EMM system, IT managers can create the secure environment necessary for accessing and maintaining patient data. Paired with Knox Configure and Samsung E-FOTA capabilities, IT staff and administrators can assure devices and data are up-to-date and protected, helping healthcare professionals provide efficient, educated care on a daily basis.
Learn more about how healthcare technology solutions can enhance efficiencies and improve the patient experience.
To Fight Cyber Attacks, Tech Companies Are Banding Together
The Black Hat USA cybersecurity conference was on in Las Vegas this week, featuring exciting cybersecurity news and demonstrations. One of the most interesting tidbits to break is a new common data standard for sharing cybersecurity information called the Open Cybersecurity Schema Framework (OCSF). It was developed by 18 major tech and cybersecurity companies, including Amazon, Splunk, and IBM.
So why is something like this necessary? Monitoring the computers systems under their purview is a major challenge for cybersecurity departments. In order to stop hacks—or piece together what happened after one—these departments need to be able to see information about things like the number of recent login attempts, what files have been accessed, and when it’s all happened. To do this, they typically use a lot of different software—most of which uses its own proprietary data structures.
This lack of interoperability between the different security systems data is a big issue. In Amazon’s press release announcing the OCSF framework, Mark Ryland, director of AWS’s office of the CISO, says, “Security teams have to correlate and unify data across multiple products from different vendors in a range of proprietary formats… Instead of focusing primarily on detecting and responding to events, security teams spend time normalizing this data as a prerequisite to understanding and response.”
For example, one bit of software might track logins and login attempts, another tracks what logged-in users do with files on the server, and a third tracks admin access and other high-level requests. Then, assume a hacker breaks into a computer system, installs a bit of malware into a particular folder, and uses that piece of malware to get admin access—all so they can download a load of industry secrets or whatever their target might be.
To follow or recreate this complex (though incredibly simplified, in this example) sequence of events, the cybersecurity team will have to combine data from all three logging tools. The login-tracking app will report how the hacker got in, the file-tracking app will report the malware install and the download of all the important files, while the admin-tracking app will report how and when they did it. Unless all three apps use the same data format (which they presently don’t), that’s going to involve a lot of data manipulation.
What the OCSF does is create an open data format that any product vendor can use. This means that different security, hosting, and other relevant tech products can all work together much more easily. Instead of the login, file, and admin-tracking apps all having their own proprietary way of logging timestamps, they’d all be able to use the same standardized data structure. That way, the cybersecurity team could easily track—and ideally stop—the hacker.
While it gets a bit abstract and complex, you can check out the OCSF framework on Github right now. You can also explore the current list of categories of data here—or even contribute to it.
The framework isn’t just wishful thinking. It’s been introduced at one of the most important cybersecurity conferences in the world by some of the biggest names in tech and cyber security. In addition to Amazon, Splunk, and IBM, Broadcom, Salesforce, Rapid7, Tanium, Cloudflare, Palo Alto Networks, DTEX, CrowdStrike, JupiterOne, Zscaler, Sumo Logic, IronNet, Securonix, and Trend Micro were all involved in developing OCSF—and all are working towards including it in their products.
As Ryland says in Amazon’s press release, “Although we as an industry can’t directly control the behavior of threat actors, we can improve our collective defenses by making it easier for security teams to do their jobs more efficiently.” And more efficient cybersecurity teams are better at doing what matters: keeping all of our data safe.
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