Trending February 2024 # 6 Ways To Get Better Data In Google Analytics # Suggested March 2024 # Top 8 Popular

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How to use filters in Google Analytics to get more accurate data

In this article, we will explain how to receive more accurate data using filters.

For a start, keep in mind that filters in GA are designed to help you customize the data seen/viewed in GA, according to the purpose of the report you need to create. You can

Exclude data;

Include data;

Change data;

Search & replace data;

First Things First: How to Add a Filter

Filters are added only within the “View” menu and here you can create many views if required. A view of the website is basically a copy of the GA data with different settings applied, e.g. you can set access rules, determine the goals for your website, etc. For further information about what the view is and how to add a view check out this material.

Now, log into your GA account, select a “View” menu, and press the “Filter” button.

Select a filter type thoughtfully.

Correct: exclude IP

Incorrect: qwerty12345

Before you apply any changes, make sure to consider these details:

Don’t delete or add filters to your original view; experiment with copies of your website views because when you delete a view that particular historical perspective of data is gone.

Google Analytics applies filters exclusively to data that would be added after creating the respective filter, e.g. you cannot filter the data you already have.

Filters are applied in a particular order, in which they are set, so you should specify your selection carefully. It’s important to consider what filters to apply first, second, and so on.

Anatomy of GA Filtering: How to Get More Out of Your Data

Let us analyze the following example. There is a company X that works in e-commerce in Canada. It has an online store blog with lots of posts, and an active forum. They can ship their products within Canada only, but their website is visited by people from different countries, mainly the U.S. and the U.K.

Advice #1: Measure traffic from the local audience.

The visitors from the countries other than Canada don’t convert into sales. So, it makes sense to set the filter “country” like on the image below.

Advice #2: Exclude traffic from the company employees.

Advice #3: Combine data in a page view report.

Since Google is case sensitive, it’s possible to get data as shown in the following table:

Page Pageviews  

Page Pageviews

/page1.html 5 → /page1.html 11

/Page1.html 4

/PAGE1.html 2

To analyze the obtained results with ease, apply the following filter in the view.

Advice #4: Clean the data out of spam.

We recommend this tool developed by Simo Ahava (Google Developer Expert for GA), which allows you to identify and remove the fake hits to the website. They have an in-built database sufficient to accomplish most of these tasks. Here you can find the helpful spam filter tool.

Advice #5: Ensure to exclude data resulted from incorrect traffic.

As you probably know from using GA, you have to add a Tracking Code to your website or mobile application before you start receiving GA data, as shown in the example below:

The issue is that anybody can copy your code (accidentally or specifically) and add it on their site or application, so your Analytics will collect information from there. Let’s consider the aforementioned in our sample case and exclude such traffic to collect better data.

Advice #6: Divide commercial and informational traffic.

If you have a blog or forum on your site, you can exclude this kind of traffic by creating a filter as it is shown in the image below. Company X should definitely consider this option because they have a popular forum, which is also used by their employees.

Take Back to Work

GA offers a wide functionality and it is sensitive to details. So, a vital task during creating filters is to apply the correct settings, or else GA either will not perform any actions or will measure your data incorrectly. Follow these pro tips to win your way:

Identify and set the filter parameters with your KPIs in mind.

Discover the potential of predefined filters before you get to custom options.

Select the filter order before you start applying anything, especially if you consider using custom filters.

Hire a GA expert if you lack time to configure all the required settings, as receiving wrong data won’t allow you to make the right decisions.

You're reading 6 Ways To Get Better Data In Google Analytics

Applications Of Data Analytics In Hospitality

Most hospital industry players find it hard to attract new customers and convince them to come back again. It is important to develop ways to stand out from your competitors when working in a competitive market like the hospitality sector.

Client analytic solutions have proven to be beneficial recently since they detect problem areas and develop the best solution. Data analytics application in the hospitality industry has proven to increase efficiency, profitability, and productivity.

Data analytics assists companies to receive real-time insights that inform them where improvement is required, among others. Most companies in the hospitality sector have incorporated a data analytics platform to stay ahead of their rivals.

Below we discuss the applications of data analytics in hospitality.

1. Unified Client Experience

Most customers use several gadgets when booking, browsing, and knowing more about hotels. This makes it essential to have a mobile-friendly app or website and make sure the customer can shift from one platform to the other easily.

The customer’s data should be readily accessible despite the booking method or the gadget used during the reservation. Companies that create a multi-platform, seamless customer experience not only enhance their booking experience but also encourage their customers to return.

2. Consolidates Date from Various Channels

Customers enjoy various ways to book rooms and other services, from discount websites to travel agents and direct bookings. It is essential to ensure your enterprise has relevant information concerning the customer’s reservation to provide the best service. This data can also be important for analytics.

3. Targeted Discounts and Marketing

Targeted marketing is an important tool. Remember, not all guests are looking for the exact thing, and you might share information they are not concerned about by sending them the same promotions.

However, customer analytic solutions assist companies in sending every individual promotion they are interested in, which causes an improved conversion rate. Companies also use these analytics to target their website’s visitors, not just those on the email list.

4. Predictive Analysis

Predictive analysis is an important tool in most industries. This tool is the most suitable course of action for a company’s future projects, instead of simply determining how much a certain project has been successful.

These tools enable businesses to test various options before determining which one has a high chance of succeeding. Consider investing in robust analytics since it saves you significant money and time.

Also read:

Top 10 Successful SaaS Companies Of All Times

5. Develop Consistent Experiences

The best way to improve client satisfaction and loyalty is to ensure their data is more accessible to all brand properties. For example, if a hotel has determined former customers’ most common preferences and needs, they should make this information accessible to the entire chain.

This enables all hotels to maximize this information, which enables them to provide their customers with a seamless and consistent experience.

6. Enhances Revenue Management

Data analytics is important in the hospitality industry since it assists hoteliers in coming up with a way of handling revenue using the information acquired from different sources, like those found online.

Final Thoughts

More and more industries continue adopting data analytics due to its substantial benefits. The above article has discussed data analytics applications in the hospitality sector, and you can reach out for more information.

How To Host Google Analytics Locally In WordPress? – Webnots

Standard Google Analytics Setup in WordPress

The standard way of enabling Google Analytics for a website is to insert the tracking code in header section. There are multiple ways in WordPress to achieve this.

Manually inserting the tracking code in chúng tôi of your theme or child theme.

Using a plugin for this purpose. You can use dedicated plugins like MonsterInsights or a generic plugins like Insert Headers and Footers.

Most commercial WordPress themes offer an option in theme panel to insert custom JavaScript code like Analytics.

Popular themes like Astra, GeneratePress and Kadence offer hook element to insert the code in header using WPHead hook.

Speed Problems with Standard Setup

All the above methods of adding code in header section will cause multiple problems in Google PageSpeed Insights. Generally, you can find issues under “Reduce the impact of third-party code” with Analytics or Google Tag Manager script.

Reduce Impact of Third Party Code Issue

You can also find the script under “Reduce JavaScript execution time” section.

Reduce JavaScript Execution Time Issue

Since Analytics script is a static file, you will find a suggestion to “Serve static assets with an efficient cache policy” for improving browser caching.

Serve Static Assets with Efficient Cache Policy

Hosting Google Analytics Locally in WordPress

As you can see, Analytics and Tag Manager related scripts primarily affect TBT (Total Blocking Time). This will highly impact speed score as TBT has 30% weightage in the performance score calculation.

Lighthouse Performance Score Calculator

Unfortunately, you can’t fix the above problems with Analytics script loading from external Google server. The only solution is to find a way to host Google Analytics tracking code locally on your server and serve it as a static file. This will help to fix all issues and improve the speed score.

Perfmatters Plugin

Perfmatters is the popular performance optimization plugin to remove all unnecessary bloating codes from your WordPress site. you can host Google Fonts locally, disable unnecessary WooCommerce scripts on posts, remove feed/RSD links and host Google Analytics tracking code locally. This is a premium only plugin that you can purchase for a small price of $24.95. Most of the time, you can get 10 to 30% discount which will further reduce the price to make this plugin’s price more attractive.

Add Google Analytics Code in Perfmatters

[coupon id=”59908″ layout=”list”]

After purchasing the Perfmatters plugin, follow the below instructions to host Google Analytics locally in your site.

Google Analytics Tracking Code Format

Before filling the details, go to your Analytics account and get the tracking code. The format and the tracking code script depends upon the version you use. Below is an example of measurement ID that uses gtag.js.

function gtag(){dataLayer.push(arguments);} gtag(‘js’, new Date()); gtag(‘config’, ‘G-SSHYxxxxxx’);

If you are using older versions of Analytics, the tracking code should look like below:

function gtag(){dataLayer.push(arguments);} gtag(‘js’, new Date()); gtag(‘config’, ‘UA-326xxxxx-1’);

Remember that the chúng tôi version will have a measurement ID while the older version using chúng tôi will have a tracking code. In the above examples, G-SSHYxxxxxx is the measurement ID and UA-326xxxxx-1 is the tracking code.

You will have three possibilities needing the scripts as below:

analytics.js – old Analytics versions with tracking ID

gtag.js and chúng tôi – earlier Google Tag Manager versions with tracking ID

gtag.js – latest version 4 with measurement ID

Filling Details in Perfmatters Plugin

After enabling local Analytics option, fill the required details. Note that the available options will change based on the script type you choose. Below screen shows the options available when you select analytics.js.

Host chúng tôi Script Locally

When you select chúng tôi V4, you will see few options like below:

Host chúng tôi V4 Locally

And finally when you select chúng tôi you will see the following options.

Perfmatters Settings for Host chúng tôi Locally

Let us explain the details required for selecting or filling all the fields:

Tracking ID – enter your measurement ID or tracking code.

Tracking Code Position – header is the default option; you can also choose to move the script to footer section.

Script Type – you have the options to select which script you want to host locally like chúng tôi chúng tôi V4 or chúng tôi As explained above, make sure to select the correct script as per your Analytics setup. In addition, you can select minimal option to host chúng tôi from chúng tôi This is the minimal version of chúng tôi with limited features. You can also inline the chúng tôi with “Minimal Inline” option. We do not recommend using Minimal and Minimal Inline options as these methods still need an external script for reporting the data.

Select Script Type

Disable Display Features – applicable when you select chúng tôi option and used for “Remarketing” and “Advertising Reporting Features” options. Enable only if you need and make sure you have enabled these options in your Google Analytics account.

Anonymize IP – applicable for chúng tôi Minimal and Minimal Inline options to anonymize IP address of the visitors.

Track Logged in Admins – disable this option so that administrators pageviews are ignored. In this case, you should use different browser or other session in incognito mode while testing whether the site uses local Analytics code.

CDN URL – enter the CDN URL when you want to use the locally hosted analytics script through your CDN setup.  

Adjusted Bounce Rate – set a value between 0 to 100 to calculate the bounce rate when you use chúng tôi option.

Use MonsterInsights – enable to integrate with MonsterInsights plugin if you are using it on your site. This option is supported only when using gtag.js.

Enable AMP Support – use to track AMP pages.

Testing Local Analytics Setup and Speed

After filling up the details, save your changes and the next step is to test everything is working fine on your site. The easy way is to open the site in another browser or in incognito mode and check the source code. It should show something like below with Perfmatters code instead of the original Google Analytics code.

Go to your Google Analytics account and confirm you can see the correct real time users and other traffic details. Finally, go to Google PageSpeed Insights tool and confirm there are no analytics scripts related warnings under diagnostics and opportunities sections.  

Final Words

It is easy to host Google Analytics locally in WordPress sites using Perfmatters plugin. This will help to improve the site and you can also use other options available in the plugin to host Google Fonts locally, remove unused CSS and disable unused script files selectively on pages. Along with a good caching and SEO plugin, you can have a perfectly optimized site to rank high in Google and other search engines.

How To Add Google Analytics To WordPress

Google Analytics is a free comprehensive tool that allows you to track your web traffic and data.

Google Analytics will show you how many people visit your site, individual pages, conversions, and how people interact with your content. This data is critical for the optimization of your website.

There are two types of Google Analytics code.

You may be accustomed to the Google Universal Analytics (UA) code. This is being sunsetted and replaced with Google Analytics 4 (GA4).

GA4 is much more customizable and applies to websites or apps, whereas Google UA can only be applied to websites.

Setting Up Google Analytics On Your Website

The first thing you will want to do is set up your free Google Analytics account.

You will be prompted to sign in with a Gmail account. Once you do that, you will be logged in.

Select the button that says Start Measuring.

The next screen will have you create an account name. You can track more than one site under one account, so you might want to use something broad, such as the name of your business.

Next, you will want to set up properties. This should include the name of your website, the time zone, and the currency used for this business’s location.

The next screen will ask a little bit about your business and how you intend to use Google Analytics.

Next, you will want to set up the data stream.

When adding Google Analytics to a WordPress site, you will want to select “web stream.”

You will next add your site’s URL and the site’s name.

Once you hit the Create Stream button, you will see the stream name, stream URL, stream id, and measurement id.

The measurement id is what you will use to add to your website.

Adding Google Analytics To Your WordPress Website

There are three different ways to add Google Analytics to any WordPress site.

The best option for you will depend on your comfort level with making changes to your website code.

The first option uses a WordPress plugin to add Google Analytics to your website without requiring coding.

The second option uses a WordPress plugin with a small amount of code required to be copied and pasted.

The third option requires you to edit the code in the theme files of your website.

1. Using The Google Analytics Plugin

The easiest way to add your Google Analytics tag code to WordPress is with a plugin.

Google Analytics for WordPress by MonsterInsights is the most popular and makes it simple to add your Google Analytics code to your site.

Step 1: Install and activate the MonsterInsights plugin.

Step 2: Launch the Wizard to fill in information about your site and hit the Connect MonsterInsights button. This will take you through a few pages of settings that should be pre-selected for your setup.

Step 3: Next, you will be prompted to sign into your Gmail account, asking for permission to access your Google account.

Step 5: Hit Complete Connection to connect to your Google Analytics account. It will finish up by offering an upgrade to Pro, but you can select the link at the bottom to finish the installation without upgrading.

You are all set up now, and you will now see Insights in your WordPress dashboard. Reports, Settings, and any other selected tools are now visible in the WordPress dashboard.

2. Using The Header/Footer Script Plugin

The second way to install your Google Analytics tag is with a header/footer plugin.

This method is especially helpful if you want to track different metrics for different pages, as it can be used on specific pages and the entire site.

WPCode Insert Headers and Footers + Custom Code Snippets – WordPress Code Manager is the most popular plugin to insert header and footer code with over 1 million users.

Step 1: Install the Headers and Footers plugin on your WordPress site.

Step 3: Copy the Google Tag code.

Step 4: In your WordPress dashboard, you will see the Code Snippets plugin on the left-hand navigation menu.

Step 5: Select Header & Footer under the drop-down and then paste your code into the Header section.

Step 6: Hit Save Changes.

Optional Step: To add code to a specific page or post, select the page or post and scroll to the bottom. Add the appropriate Google Analytics code in the header section of that page. Hit Update to save your changes.

3. Add Google Analytics Code Snippet Directly To The chúng tôi File

If you are comfortable working directly in your theme code, this is another option for adding your Google Analytics code. Keep in mind that you are directly changing the theme files, so if you change or update your theme, you will lose your Google Analytics code and will need to re-add it every time you update or change the theme.

Step 2: Select the parent theme and the header.php.

WordPress theme files, August 2023 Verifying Your Google Analytics Tags

Once you have your Google Analytics tag installed on your website, you can use the Tag Assistant (Legacy) by Google Chrome Extension to check that your Google Analytics tag is installed and working correctly.

Simply install the Chome extension on your browser, navigate to the WordPress site that you installed Google Analytics on, and it will tell you which tags are present on the site and if there are any errors.

Once Google Analytics Is Installed On Your WordPress Site

Once your Google Analytics tag is installed, you can view the dashboard through the Google Analytics site.

Alternatively, if you selected the MonsterInsight plugin method of installing Google Analytics on your WordPress site, you can view the reports and data from right within your WordPress dashboard.

Google Analytics is a powerful tool to help you understand how visitors are getting to and using your website, how well pages are converting, how many users are visiting your website, and so much more.

Adding the Google Analytics tag to a WordPress site is simple, using one of these three methods:

Google Analytics plugin (such as MonsterInsights).

Header/Footer plugin (such as WPCode).

Add directly to theme chúng tôi file.

You can use the data from Google Analytics to gain valuable insights into your website traffic which will allow you to make improvements.

It’s worth noting that Google Analytics cannot collect data retrospectively, so it’s important to add Google Analytics to your website sooner rather than later to avoid missing any data.

More resources:

Featured Image:Andrey_Popov/Shutterstock

7 Ways To Get 5

Reviews and testimonials are crucial aspects of any business. Before investing money in a product or service, customers like to see if they’re partnering with the right business, and quality reviews play a vital role. Notice that emphasis on quality…

Not exactly a quality review.

And one of the top places people look for reviews is on Google. Not only does your business need more Google reviews to thrive, but you want loyal customers to leave quality reviews to give a complete view of what your business has to offer.

As a consumer, you’re probably already familiar with just how important Google reviews can be. For instance, when you want to buy a laptop and are confused about some options, what do you do? You probably read the reviews online to ensure you’re buying the right device for your needs.

In this post, we’ll talk about all things Google reviews to help you improve the quality of your online reputation, including:

The benefits of getting more Google reviews for your business.

How to get Google reviews for your business.

Google review FAQ’s.

Table of contents

Let’s get started!

Why is getting more Google reviews important?

Google is one of the most influential sources on the internet to look for social proof around a business and to determine whether or not a customer wants to move forward.

In fact, 90% of consumers look at Google before visiting or buying from a business.

Here are some ways Google reviews can help your business:

1. They build trust for your business

Customers will only buy from you if they trust you’re the perfect solution to their problem. Be it a product or service–trust and transparency play an essential role in influencing the buyer’s journey. Not only that, but 93% of people read online reviews before making a purchase.

Customer reviews on Google can help potential customers gather more information about the effectiveness of your product, the kind of customer service you provide, and if you’re the right fit for their requirements.

Customers trust reviews and honest feedback given by other customers more than claims by the brand itself because reviews are seen as impartial and, therefore, more trustworthy.

Positive reviews on Google and how you respond to them can help build consumer trust in your brand.

2. Google reviews can increase online visibility through SEO

For example, if you’re a digital marketing agency and have optimized your listing for local SEO, you can get found easily.

And, good Google reviews can increase your chances of showing up for relevant local searches–especially those with “best” in the query. For example, when someone searches for “best dealership near me,” Google will only show Google Business Profile listings with a star rating of 4.0 or above.

This means if you have a high star rating, your listing could show on the search results page above traditional organic listings which can drive more traffic to your website.

3. Reviews can help convince and convert more customers

For brick-and-mortar businesses, having a good number of Google reviews can increase customer visits to your location and increase conversions. The reviews set an automatic sales funnel for your business where the customer reviews do the trust-building and your website does the persuasion.

Related: Check out online review stats that show the importance of Google reviews. 

How to get more reviews on Google

Here are seven ways to get more Google reviews for your business.

1. Ask for Google reviews

The number one way to get more reviews is to ASK. And, not just some customers, but every customer.

So, once you’ve finished working with a customer or are in the middle of a project with a client, ask them to leave you a review.


But remember, it’s imperative to ask for a review at the right time. And the best time is when your customer is happy.

Here are some best practices to ask for a Google review:

Tell them the exact steps to follow to leave a review.

Provide them with a direct link to your Google Business Profile.

Share some examples of your top reviews so they can get an idea of what others have said about your business.

If applicable, give your client a review on their GMB listing or LinkedIn profile to reciprocate.

Asking is an easy step to make, but many businesses are afraid of asking for a review in the fear that they might get a negative one or the customer may not prefer giving one. However, you need to take a leap of faith. (Plus, 70% of people will leave a review if asked!)

2. Add a review link to your website or thank-you email

Make it easier for your customers to leave you a Google review by adding a review link on your website or sending a custom link via email. It makes the process easier because now the customer needs to fill in the details without doing any hard work.


To generate a custom Google review link, follow these steps:

Sign in to your Google Business Profile account.

Select the location or business you want to manage.

Share with your customers.

Use this link on your website as a pop-up or in your targeted email while you’re thanking the customer or sending them the invoice. The idea is to make it easier for them to follow along so they leave your business a Google review.

Related: Get free email templates to help you ask for reviews. 

3. Provide excellent customer service

A sure-shot way to land more Google reviews is to provide great customer service, which compels them to leave you a review voluntarily. One of the most significant aspects of a business is that you can completely turn it around based on how you treat your customers.

If you build a relationship with them, provide exceptional services, and express gratitude for them being your customer, you win.

Here are some ways to better meet your customer needs:

Go beyond traditional support and provide personalized help.

Take feedback from your customers regularly and work on it.

Identify things you can do better for an improved customer experience.

Train your team members to be polite and empathetic.

Make it easy for customers to get in contact with you.

Humanize your business by extending personal support and offering exceptional services to your customers. Once this happens, you won’t have to worry about asking for reviews.

4. Respond to your existing Google reviews

If your customers are taking out the time to leave you a review, you must reply to them. Inevitably, no business gets only positive reviews. There will be negative reviews, as well. However, the key is to respond to both of them with politeness and gratitude.

For negative reviews, many businesses don’t reply. However, your response to those reviews is essential because that shows how much you value your customers and how seriously you take feedback.

When you get a negative review, consider the following best practices:

Apologize for their experience.

Understand the situation by getting in touch with them personally.

Ask them what happened and how can you improve it.

Offer them an incentive that makes up for the negative review or service.

Image source

When you get a positive review, thank them.

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However, there are times you may need to delete a Google review if you feel it violates Google’s terms.

5. Share your positive reviews

Any positive Google reviews your business receives should be celebrated! Be sure you share positive reviews on your business’s website and social media platforms to help remind other customers to leave their feedback.

Not only will this help highlight any great Google reviews you get, but it can also entice other customers to follow suit and leave even more feedback. Not every potential customer may make it to your Google listing initially, so promoting your positive Google reviews across other marketing channels will broaden the awareness of your Google presence.

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6. Invest in review generation tools

If you’ve tried multiple methods of getting reviews from your customers online and still haven’t managed to score a greater number, don’t worry. There’s another comparatively simpler way to do that–a review generation tool.

These tools automate the process to help you ask verified customers or clients for reviews.

Review generation tools have templates to use your brand voice, colors, and style to create campaigns that ask your customers for feedback. You just need to insert your customer details once, and it will send out review requests and follow up with them.

It’s a great way to automate review generation and ensure every customer is leaving you a review.

7. Frequently update your Google Business Profile

When customers jump to your Google Business Profile to leave a review, you don’t want them to feel like they’re in the wrong place. Be sure your customers know they’ve landed on the correct and most up-to-date listing for your business by maintaining brand consistency throughout your profile.

This means your listing should include high-quality photos, a thorough business description, updated operating hours, and Google Business Profile Posts to showcase the latest news from your business.

This updated Google Business Profile makes leaving a Google review for this small business both easy and enticing.

Google review FAQ’s

Still have questions when it comes to getting Google reviews for your business? We’ve got you covered:

Where do Google reviews for my business show up?

Google reviews appear on the search engine results page when you search for a particular business.

Can you purchase Google reviews?

No, Google reviews are given by customers and cannot be manipulated by your brand. In fact, putting money behind your Google reviews violates Google’s guidelines. This is the reason why customers worldwide depend on Google for authentic reviews about a business!

Can you ask for 5-star Google reviews?

While you can’t pay people to leave reviews for your business or provide an incentive for them to leave reviews, asking loyal customers to leave Google reviews is both recommended and encouraged to help grow your business’s online presence! However, Google does prohibit soliciting reviews in bulk or asking for specific types of reviews. Get more tips on how to ask for reviews here!

Do people trust 5-star reviews?

Yes! In fact, 72% of people say that positive reviews make them trust a local business more. Moreover, 92% of people will choose to do business with a local business if it has at least a 4-star rating.

However, a mix of both positive and negative reviews is ideal. That’s because bad reviews can be good for business, too, as 82% of people look for bad reviews specifically to help them set their expectations accordingly. Often, how you respond to reviews matters more than the type of Google reviews you get.

Can you get fake Google reviews?

There are times you may need to delete a Google review if you feel it violates Google’s terms. Unfortunately, fake Google reviews may pop up occasionally. While Google will automatically remove any reviews that are inappropriate, profane, or offensive, it’s important to regularly check your Google reviews. That way, you can flag any fake reviews for removal through your Google Business Profile.

If it’s coming from a customer who doesn’t sound or look familiar, or someone who hasn’t frequently reviewed other businesses in the past, that could indicate your Google review could be fake.

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Can you delete Google reviews?

Yes! If a review violates Google’s policy, it can be flagged for removal. Check out our complete post on how to delete Google reviews that breaks down easy steps to handle any rogue Google Business Profile activity.

Start getting more Google reviews for your business

Google reviews are the best free promotion you can get online. Customers listen to other customers, and when you provide excellent services, they become your brand ambassadors.

Be it for an online store, a home services business, or any business in between, reviews can significantly influence your potential customers and convince them to swipe the card.

So, create a review generation strategy for your business to get more feedback from your customers and stand out from your competitors.

To recap, here’s how to more Google reviews in seven easy steps:

Ask for Google reviews

Create a shareable review link

Provide excellent customer service

Respond to existing reviews

Share positive reviews

Invest in review generation tools

Frequently update your Google Business Profile listing

Want to know how your Google Business Profile and other listings look online? Try our free business listings grader!

Susie Marino

Susie is a senior content marketing specialist at LocaliQ where she uses her experience as a PPC consultant to share tips, tactics, and best practices. Outside of work, Susie loves to get outside for some snowboarding or (once the cold weather melts away) hiking!

Other posts by Susie Marino

6 Working Ways To Fix Google Drive Stor­age Full Despite No Files

If you get a storage full notification or message from Google Drive, it probably is at its peak capacity. However, if you don’t have any large files, you might feel that Google is showing incorrect free space and that the shown storage doesn’t match the actual space.

The first step is to check what’s consuming the storage and how much space is actually available on your Google account. To do so, head to chúng tôi and check the storage consumed by Google Drive, Gmail, and Google Photos.

Match the storage space with the estimate of files stored on each of the services. If you see an abnormally high or incorrect storage space for any of them, proceed with the method below.

If You See High Storage Consumption in Google Drive

Open Google Drive. Sort files and folders by their size. Delete the ones you do not need or transfer the large files to another Google Drive account. Furthermore, you’ll have to delete them from the recycle bin.

If You See High Storage Consumption in Gmail

Go to Gmail. Type and enter size:10M in the search bar to get all emails with attachments larger than 10MB. Delete the unimportant ones.

If You See High Storage Consumption in Google Photos

Open Google Photos in your browser. Head to Settings and select Storage Saver to reduce backup quality. Furthermore, if you see the Recover Storage option, tap it and select Compress to convert original quality items to storage saver quality.

This will reduce the quality of your backed-up photos and videos but free up a lot of storage. You can choose to download the already backed up media via Google Takeout before you compress the files.

Files deleted from Drive, Gmail, or Photos are moved to the trash bin. This is why your google storage does not free up instantly after deleting files. Gmail messages and Drive files are kept in the trash for 30 days, while Photos stay for 60 days.

So, check the trash bins of Gmail, Google Photos, and Google Drive. The process is quite simple, just head to the website or app, look for the recycle bin, and empty it to delete files permanently.

Open Google Drive in your browser.

In the pop-up window, select Manage Apps from the sidebar at the left.

Here, you’ll see the data stored by connected apps on your Drive.

If Drive shows low storage even after deleting large files, the hidden orphan files could be the culprit. For starters, files become orphaned if their parent directory is deleted, but the file itself is not. Usually, a file becomes orphaned because it was deleted by the person who shared it with you.

If you have improperly deleted files, follow the steps below to remove them and free up space:

Open Google Drive in your browser or open the Drive mobile app.

Type and enter the search bar- is: disorganized owner: me. Or directly visit this link.

You should now see all of the orphaned files.

Now, go to the trash bin and permanently delete the file.

With Google’s storage manager, you can easily review and delete large files in Drive, backed up photos and videos, and emails with large attachments in one place. Here’s our detailed guide to fix low Google Storage and delete large files in Google Photos, Drive, and Gmail.

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